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Marketing and Social Media: An Excellent Partnership

July 6, 2015 | Comments Off on Marketing and Social Media: An Excellent Partnership

The idea of promotion goes hand-in-hand with the history of doing business.…

Is Your Social Media Doing Its Job?

June 8, 2015 | Comments Off on Is Your Social Media Doing Its Job?

Social media can be confusing and cumbersome but it is also a…

Understanding Quality Score for Pay Per Click Ads

March 18, 2015 | Comments Off on Understanding Quality Score for Pay Per Click Ads

When it comes to core search engine marketing and strategic advice or…

Maximizing Inbound Marketing

January 7, 2015 | Comments Off on Maximizing Inbound Marketing

Primer for Inbound Marketing How can you take a stranger and change…

Social Media Industry Report Recap

July 14, 2014 | Comments Off on Social Media Industry Report Recap

Back in May, our friends at SocialMediaExaminer.com delivered a report on Social…

Integrating Social Media and SEO Tactics into your PR Strategy

June 3, 2014 | Comments Off on Integrating Social Media and SEO Tactics into your PR Strategy

Google Companies are increasingly finding it harder and harder to compete on…

A New Type of Strategy: Owned, Paid, and Earned Content Strategy

April 15, 2014 | Comments Off on A New Type of Strategy: Owned, Paid, and Earned Content Strategy

In the rapidly and ever-evolving field of search engine optimization (SEO), the…

A Content Marketing Mission Statement is the Cornerstone of Online Marketing

February 27, 2014 | Comments Off on A Content Marketing Mission Statement is the Cornerstone of Online Marketing

Content marketing should be the foundation of your online marketing efforts, and…

Content Writing: The Craft of Content

January 30, 2014 | Comments Off on Content Writing: The Craft of Content

I’ve been spending a lot of time lately thinking about how everything…

System Marketing with Product Categories

January 30, 2014 | Comments Off on System Marketing with Product Categories

With the Rhetorical Triangle, every piece of communication is essentially a trilateral…